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At Edi Editing Services, we design, print and distribute business cards. Customers choose the design and colour based on their corporate brand. Experts with many years of experience in the corporate space collaborate with clients to design the cards. Our teams create, print and post the cards to your preferred destination.
Human beings possess a short memory span. They forget essential information, so most people use diaries to capture information for future reference or use. Business cards are an accessory to human memory which deserves supplementary devices.
Companies use business cards to introduce their representatives. They also use them to identify company contacts using details recorded on the business card. The card is a professional way of presenting your profile to prospective customers. The information will be listed to articulate the business’s capacity to deliver.
A business card can also be a marketing tool. Besides contact details, the card contains products and services. Clients can see your products and services and decide whether to engage or seek alternative service providers.
Therefore, business cards are essential for your business for the following reasons;
A business card is like an antenna that facilitates connections with clients. The card will outline what you do, your role and why you are the contact person. Once the card is with the client, at the right time, customers will start launching enquiring.
A business card is essential for any business entity. It helps your targeted audience to remember your product. The card contains information for customers to communicate at every level. That includes emails, phones, faxes, social media and website portals.
Because of technology and automation, people rely on advanced electronic tools to market their business products. However, a physical business card presents multiple advantages. Some people are not familiar with the use of electronic gadgets in which case, a business card becomes a viable alternative.
Even though ‘Books may not be chosen by their colours’, a business card can still be valued based on its colours and presentation. The card design and colours play a role in terms of influencing customer perceptions. With a business card, marketing becomes convenient; information will be packaged on one piece of paper.
Depending on the nature of your business, basic information must be included on the business card. That enables clients to contact you when they need your product or services.
Every business card should include vital information. That includes the name of the representative and their contact details. Highlighting the contact name facilitates a personalised relationship with your customer. Clients prefer to deal with a human element instead of an entity or artificial intelligence.
Customers will have a record of the contact person for communication whenever they need to. One can include an email and a physical address, especially for businesses specialising in products. That enables clients to pick your products from a physical location.
Your title on the business card will determine the scale of your influence in the business. Customers prefer to deal with decision-making personnel in the company. Not only should the representatives be prominent in the organisation, but they should be in the capacity to influence business contracts.
A business logo is part of the identity of your business. A company logo distinguishes the company from the rest of the competitors. If you are the business owner, specific customers identify you as the key decision-maker of the business.
Professionally designed business logos and corporate colours present a visual advantage to the card. Some may include their photo, which is another form of professional presentation. The picture must be personable to create a positive impression in terms of decent attire and facial expression.
The font size plays an essential role in the usability of the card. Clients focus on key points before they decide to keep the card for future reference.
Medium to large fonts are preferable because it is easy to read large fronts. Customers can quickly identify information at a glance.
With the introduction of media portals, customers are always curious to know if the representative is subscribed to the social media platforms.